Course

MASTERING THE FRANCHISE CONSULTANT ROLE

By KnowLay

Unlock the skills to excel as a franchise consultant. Gain insights into franchise systems, client management, and effective strategies for success in the industry.

Syllabus

Curriculum

28 chapters28 lessons5h 8m

    • WHO WE ARE: THE PROFESSIONAL DEFINITIONVideo11m
    • WHO WE ARE NOTVideo11m
    • HOW WE GET PAID: THE COMPENSATION MODELVideo12m
    • THE SIX CORE RESPONSIBILITIESVideo11m
    • OUR ETHICAL CODE: THE FIVE PRINCIPLESVideo10m
    • ETHICS IN DEPTH: TRANSPARENCY + HONESTY OF FITVideo11m
    • Ethics In Depth: ConfidentialityVideo11m
    • LEGAL FRAMEWORK: HOW THE FTC RULE GOVERNS OUR CONDUCTVideo11m
    • REQUIRED DISCLOSURES TO EVERY PROSPECTVideo13m
    • ITEM 19 DISCIPLINE: THE ONLY PLACE FOR EARNINGS CLAIMSVideo12m
    • State-Level Overlay: Broker And Business-OpportunityVideo11m
    • THE 8-STEP FRANCHISE MATCHING PROCESSVideo12m
    • STEPS 1 & 2: DISCOVERY + QUALIFICATIONVideo12m
    • STEPS 3 & 4: RESEARCH + PRESENTATIONVideo11m
    • STEPS 5 & 6: INTRODUCTION + VALIDATIONVideo12m
    • STEPS 7 & 8: DISCOVERY DAY + AWARDVideo11m
    • AFTER THE AWARD: OUR CONTINUING ROLEVideo11m
    • WHEN TO WALK AWAY: THE "NO" DISCIPLINEVideo12m
    • ROLE-PLAY: NAVIGATING AN ETHICAL DILEMMAVideo11m
    • KNOWLEDGE-CHECK QUIZVideo11m
    • QUIZ ANSWER KEY & RATIONALEVideo11m
    • GLOSSARY RECAPVideo13m
    • COMPANION WORKSHEETSVideo14m
    • WRAP-UP, AND WHAT COMES NEXTVideo13m
    • THANK YOUVideo6m
    • Kiểm Tra Kiến ThứcQuiz